Our Values

Sustainable. We live in an age of fast fashion, where clothing is made, worn and thrown away in the blink of an eye. At Juniper & Eve, we want to change that. All our products are made one by one, with high quality, earth-friendly fabrics, in our studio. And our prices reflect the fair wages paid to our team.

Inclusive. We are committed to providing a safe, welcoming experience for everyone across the gender spectrum, and are an LGBTQ+ safe space. No matter who you are, you are welcome here. Period.

Creative. A fashion designer is, first and foremost, an artist. Clothing can play with the way we feel, how we see ourselves, and affects how we connect with the world around us. At Juniper & Eve, our designs and colours seek to capture the feelings of inner peace, comfort in our own skin, and meaningful connection with nature.

Small Business. And we mean really small. Currently, outside of the amazing photographers, product testers and models we work with, Juniper & Eve is a one woman operation. So when we say ‘made by hand’, you know exactly which two hands we’re talking about!

Our Mission

To increase access to ecofriendly basics for everyone across the gender spectrum.

Our Founder

Hi there!

I'm Eva, the designer (and nature enthusiast!) behind Juniper & Eve!

I started my business in June 2021 because my good friend, Val (an awesome trans woman) struggles to find quality underwear that works for her body, and I think that's a problem.

Juniper & Eve is my solution - I create sustainable, inclusive undergarments for people across the gender spectrum and aim to increase access to ecofriendly basics for cis, trans and nonbinary folks alike.

My growing collection includes undies designed for everybody and every body, all lovingly handmade by yours truly :)

Thanks for being part of the journey!

~ Eva M.

About Sustainability

For Juniper & Eve, sustainability means using materials and practices that are less harmful to the environment, as well as ethically and socially responsible.

Let’s talk fabrics. At Juniper & Eve, we only use ecofriendly fibers like TENCEL™ Lyocell or TENCEL™ Modal, certified organic cotton, hemp, or recycled nylon, and our items are made to last. Our fabric supplier is Oeko-Tex™ Standard 100 certified, and the mills they source from are committed to ethical treatment of their staff, including good working conditions and fair wages.

We also employ sustainable practices in our own studio. As a slow fashion brand, all our products are made in-house, in small batches or made-to-order. This allows us complete control over our process, and eliminates over-production. We also keep all our offcuts, which become either part of other garments, or get used as pillow stuffing - we generate virtually no waste during our production process!

Sustainability is complicated, and can’t be achieved alone. Are we perfect? Of course not. No one is. The fashion industry has a long way to go before we can achieve perfect sustainability and circular production models. But we believe there are many things we can do differently today and are trying to be part of the solution. Thanks for supporting our journey!